PeakPerformance
Overview
Branding
Packaging Design
Visual design
Label Design
Graphic Design
An opportunity to break away from the traditions of supplement packaging design.
As a new market of health conscious people emerges, Peak Performance aims to bring supplements to a new audience of bio hackers and body optimisers.
The process for this design began with researching the market in order to understand the brand and its target audience. I worked intently with this research to develop a unique visual style and concepts to match.
/ STANDING OUT
Breaking away from the clichés of supplement packaging and making them accessible to a rapidly growing new market of bio hackers and body optimisers.
